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ABOUT US

We are a collective of passionate creatives, media professionals, and marketers, coming together to harness the power of media for social change.

Believing in the strength of unity and humanity to others, we know that by collaborating as one movement, we can achieve far more than any individual effort. Instead of reinventing the wheel, we use what we have, to do what we can, helping nonprofits and SMMEs thrive by doing what we do best: telling stories and amplifying voices.

Through partnerships with ad agencies, broadcasters, brands, and creative volunteers, we provide free advertising and marketing support to SMMEs and nonprofits.

 

By boosting their visibility and helping them tell their stories, we enable these organizations to reach broader audiences, expand their impact, and contribute to real change in South Africa.

Our mission is driven by two pillars of impact:

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1.

Community

We address critical social challenges, including unemployment, SMME upliftment, and nonprofit support. By providing free marketing, advertising support, and resources, we empower businesses, nonprofits, and communities to grow, create jobs, and drive positive change.

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2.

Conservation

We give a voice to wildlife and environmental causes, helping raise awareness and build support for urgent conservation efforts. Through media and partnerships, we amplify the messages of those working to protect our natural heritage.

Why?
South Africa faces a critical unemployment crisis. Small businesses are key to creating jobs, yet many struggle to launch or grow due to limited resources. By empowering these businesses and uplifting passionate young creatives, we’re laying the groundwork for lasting change that strengthens communities, supports conservation efforts, and drives economic resilience, benefiting both people and the planet.

How?

We connect creative resources with those who need them. Our Resource Pool is made up of volunteers, brands, agencies, and experts who give their time, skills and resources to support small businesses, nonprofits, and emerging creatives. On the other side, our Impact Pool is filled with small businesses, causes, entrepreneurs, and individuals seeking help to amplify their voices and grow.

We invite businesses, brands, media professionals, agencies, marketers, and individuals to join us. Your resources, time, or expertise can make a true difference. Together, we can continue to create lasting change for SMMEs, nonprofits, youth, and communities across South Africa.

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